what we believe

Essentially, we believe design is solving problems both analytically and creatively. It does not matter if the problem is a physical space or a social post or a brochure or a book or a website or a logo.

some other things we believe that may or may not be considered philosophy:

Design is a process. It does not just happen. It is discovery. It is collaboration. It is research. It is thinking. Doing. Designing. Iterating. Refining.

Work hard. Work smart.

Nevada has the most beautiful sunrises and sunsets in the world.

Remember to look often at the world through a child’s eyes — there is an innocence and beauty that can be hard to find as adults.

Be nice. Be honest.

Always be curious. About everything. Even about things you might not initially find interesting.

Stop at lemonade stands.

Open doors. Say thank you. Let someone else take the cowboy seat.

Laugh.

Eat potato chips once in awhile.

It is okay to say you don’t know the answer.

The standards to which we hold ourselves:

AIGA Standards of Professional Practice >

Professional Affiliations

AIGA Member, AIGA Reno-Tahoe Board Member (American Institute of Graphic Arts)

SEGD Member (Society for Environmental Graphic Design)

Renown Health Emerging Media Advisory Council Former Member

focus areas

branding and rebranding (design and strategy)

corporate identity

new product introduction (design, strategy, logistics)

collaborative design

disciplines

identity

brand strategy

environmental graphic design

packaging

collateral

web and interactive design

user experience (U/X) and user interface design (U/I)

advertising, marketing, and social content creative

art/creative/photo direction